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Описание: |
Who we are:
A product IT company developing an innovative education-focused product for the U.S. market, which is currently presented as a content monetization platform integrated into the social network Sociala.com.
Role description:
Sociala operates in the social media and marketing domain. We are building a growth funnel for the U.S. market: acquisition → activation → retention → revenue. We’re looking for a Product Owner who can turn a fragmented “zoo of initiatives” into a coherent, metrics-driven product with measurable impact.
Responsibilities:
* 4+ years as PO/PM/PGM in social/content/creator products.
* Consolidate a single product backlog, establish clear priorities and a predictable release cadence.
* Build an end-to-end marketing → product funnel together with leads and managers.
* Formulate growth hypotheses, run A/B tests, and own the metrics (activation, retention, LTV/CAC).
* Write requirements, decompose work, enforce DoR/DoD, and remove blockers.
* Run data-driven reviews and present outcomes to founders. • Plan a quarterly roadmap and manage risks and dependencies.
Requirements:
* 4+ years as PO/PM/PGM in social/content/creator products.
* Hands-on practice in growth/engagement/virality and/or monetization (ads/subscriptions/IAP).
* Ability to analyze and clearly explain funnels, cohorts, retention, K-factor, LTV/CAC.
* Experience launching A/B tests (MDE, guardrails, interpretation).
* Strong English for the U.S. market (written and spoken).
* Clearly stated salary expectations in your application.
Nice to have:
* Proven cases of sustainable WAU/MAU growth and CAC reduction. • Experience with influencers/UGC/the creator economy.
* Tools: AppsFlyer/Adjust, Amplitude/Mixpanel, Jira/Linear, Notion/Confluence/Figma.
What we offer:
* Real influence on strategy: you shape experiments and the product roadmap.
* Competitive salary based on interview results and professional level
* Timely payments in foreign currency
* A total compensation for total contribution system
* Support for initiatives and opportunities for professional growth
* Coverage of training courses and certifications
* Work on a socially significant project
* Opportunity to directly influence the project, its development, and optimization
* Open culture and a team that grows together
* Space for realizing professional ambitions and career growth
* No bureaucracy and a true startup spirit
* Work in the international market
Recruitment process:
* We’ll contact you to arrange a convenient time for an interview
* HR interview to discuss your goals and experience
* Interview with your future manager to go over tasks, priorities, and workflow
* Technical interview to assess skills, leadership and strategic thinking
* Job offer
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